In business, everything is related to selling. Selling means the generation of revenue, which is the ultimate food for the survival of any business. It is a technique that gets its destination through various mediums. One of them is sales calls via phone call. A sales call is an uninvited phone call that a salesperson or representative of a company makes to a prospective customer with the goal of making a sale. Through such calls, the sales representative conveys important information about a product or service in the hope of convincing the customer, which results in a sale. This can be mainly used for two types one for B2C (business to customer), and another is B2B (business to business) to build connections. You need to show them that you are the best one for them by demonstrating your skills.
Asking the right questions can help you to collect important information as well help in generating leads. In this article, you can read a list of possible good questions that you can ask in a sales call.
How did you know about us?
You may be receiving leads from numerous sources like social media, selling campaigns, advertising, webinars, etc.
Some leads could have found you on social media, whereas others could have seen your advertisement. You must find out how the lead was obtained to understand the best way to proceed with the sale.
Referrals are an awfully common way to get new leads. If leads come to you through referrals, there is a much better chance they will purchase from you.
May I know more about your business?
You must get ready well before making your call. This helps you to make them feel you can put additional value into their business.
Ask questions to understand your potential customer’s business challenges and put forward the solutions. If they find worthful, they will purchase your product.
What are your business goals?
This is the simple and general sales question asked to understand your client’s mindset.
Different clients have different requirements, i.e., some want a short-term solution, and some probably keep the next long year’s plan in their mind.
What attracted you to our solution?
Try to find the prime factor that attracts leads to your solution. This could be good reviews, features, pricing, etc. Understanding the factor will help you concentrate more on their precedences.
If a lead mentions that they are attracted to the pricing, it means they are tight on budget. Once you know the factors, you can concentrate on a conversation around pricing.
Where do you see your contender getting ahead of you?
Ask your lead if they believe their challengers are ahead of them. This will make them think about the areas where their challengers are doing better.
Propose your solution and ask them to envision a similar success.
What are the current problems your business is facing?
It is to be remembered that the sales call is about getting to know your prospective customers better.
All your prospects desperately want to know if you can resolve their problems.
When you ask a client about their business trouble, they think you want to know more about their issue in order to solve it.
Also, open-ended sales questions put your clients at ease and are a great way to gather further information about their business.
Have you ever tried to solve your problems?
A good salesman always listens carefully to their prospects and asks the most reasonable sales questions from the responses.
It may possibly happen that your lead has formerly tried to solve your proposed solution.
When would you like to get the result?
Knowing your customers well can help you better in planning your sales strategy. However, you can propose an aggressive outcome to solve their problem if your leads want to see results instantly.
If your lead mentions a specific date, such as six months or one, that means they are not ready to buy right away. This is definitely an essential question that every salesman should ask.